Table of Contents About 73% of small businesses have their own websites, and every year it becomes more vital for companies to have a strong online presence. Running a business is hard work, even with the right tools, funding, and a great idea. The world is a competitive place, with many businesses vying to be […]
Table of Contents According to some data, 56% of all websites use Google Analytics to track their website traffic and data. It is certain that your UA analytics property now is sunset and with the transition to Google Analytics 4, it can be confusing to understand the purpose of features such as BigQuery export integration. […]
Table of Contents The era of generalization is long gone, only to be replaced by the powerful force of personalization. This tectonic shift is driving some businesses into oblivion while propelling others into great brands. If done right, retailers can make a fortune out of brand loyalty. Studies say nearly half of the consumers are […]
Table of Contents We live in a data-driven world. As much as 90% of corporate strategies involve investing in data to reach new audiences and personalize the experiences they offer to these audiences. Having said that, what if the data they are relying on aren’t accurate? Most analytics setups are flawed. And broken configurations and […]
Table of Contents The year is 2035 (only 12 years away). Chicago – A city where tall skyscrapers loom over the skyline, like the Sears Tower. Artificial Intelligence runs the world, and robots are the main workhorses. Mechanization and automation rule. However, the robots must follow 3 cardinal rules at all times: Thankfully, this is […]
Table of Contents For marketers, mobile & web applications are an essential tool for growing their business. People spend a growing amount of time on apps. Globally users spend 88% of its mobile time in apps rather than browsing the web. And when a customer has your app, they are more likely to be loyal […]
Table of Contents By following the tips outlined in this guide, you should be able to optimize your WordPress development and Core Web Vitals. It is important to measure and monitor website performance. We will run through essential performance optimization tips in order to improve the core web vitals score and site’s performance. How to […]
Table of Contents For businesses to drive more conversions on their websites, they need the right insights. The easiest way to do this is to add third-party JavaScript or cookies to the site for data collection. When expectations and regulations around user privacy rise, meeting both performance and privacy requirements can be challenging. By using […]